E-Books » Video Training → Local Marketing Crash Course




Published by: coi8x on 24 May 2011  |   0       | Report post

Local Marketing Crash Course
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Local Marketing Crash Course
17 Videos (MP4, FLV) + 35 Docs (PDF,TXT,PPT,DOC) + 58 Graphics (PSD, GIF, PNG) + 5 WordpressThemes (PHP, JS, CSS) | 2.31 GB
Genre: Business

Every session is going to be conducted in in form of Webinars where you can ask your questions right away. We also have Q&A sessions at the end of each Webinar.

Each and every Webinar is going to be recorded and you can watch them whenever you want at your own convenience. So it's no problem if you miss one, you can watch the replays anytime you want.


Module 1



Business Set Up& Mindset



This module to is all about business planning, straight to the point without any fluff, we'll focus on the meat!


It's important that you start your business the right way and we make sure that we share with you what we've learned and more importantly, what mistakes to avoid.


We're also going to cover productivity and mindset in this module. You can't achieve anything if you don't have the right mindset.

Getting set-up properly
Choosing a Business Entity
Accounting Options
Merchant Account vs. PayPal
Building a team (Attorney/CPA)
Website
Content Creation for Your Website
Business Cards
Product slicks
Presentations
Proposals
Service Agreements
Bank Account
Office space



Here are just some of the questions

that we'll answer for you:


Who should you target and why?
Should you have a website?
Does it make sense to copy your competitors services?
What prices should you charge and more importantly, what sort of service can you offer?
How should you accept payments and do you need a business account for that?
Where do you start in the first place?
Is there a certain strategy that is working best?
...and so much more!


Fear not, we're going to help you to get up and running fast and fortunately it's a lot easier than you thought.

The reason for that is that you have us on your side, giving you the resources and tips that you need to get started in no time.



Module 2



Identifying And Selling New Clients



This will be one of the most important modules for you. In Module 2 we're going to show you in detail what we do to find and attract new leads and clients.



Business Networking, Craigslist, Referral Systems, Word of Mouth, Networking Parties and Creating Strategic Partnerships are just some of the methods that you'll learn about.

How to Identify and Sell to Prospects
Networking Groups
Telemarketing
Customer Psychology
Software Tools (Guest Speakers!)
Different Pricing Strategies
How to not leave money on the table yet still win the deal
Sample pricing by Niche
Typical “small business” in small town
Attorney
Dentist
Chiropractor
Surgeons
Franchised business

These are just a handful of the questions
that we'll answer for you:



Where do I find new leads and customers?
How can I get small businesses to find me?
How do I set up a referral system and how much commission should I pay?
Which kind of strategic partnership makes sense for this type of business?
Should I join a networking system like BNI?
Does it make sense to have a sales team when I'm just starting out?
...plus a lot more!


After completing this module you'll be able to find potential clients yourself, the easy way. We'll share with you what is working for us and we'll also tell you what to focus on in order to get started fast.



Not knowing where or how to find new leads is one of the biggest reasons that is holding Internet Marketers back from starting to approach small businesses.

This won't be a problem for you anymore!



Module 3




Fulfillment - Getting The Job Done



Don't kid yourself. If you expect somebody to hand you a check worth $2,500, you'll have to be able to get the job done and to get them rankings.


Google Places Beginners Guide
Google Places Advanced Strategies

Fundamentals of Local SEO (organic)
Exploring Effective Linking
Comprehensive Tools Review
Social Media for the Local Business
Outsourcing
Integrating Everything into a Viable Business


Each and every Module is broken down into several Webinars. Your are going to receive 3 Webinars per week for 3 weeks plus two bonus webinars if you are one of the first 35 buyers.


The two bonus webinars are both about advanced strategies to allow you to charge premium prices.



Resources - Done For You


Service Agreement - Proposal - Website

PP Presentation



Our goal is to have you up and running as fast as possible. We know for a fact that most people don't feel comfortable offering their services without having a couple of things in place, like their own website, legal documents and so forth.

Fear not, we got you covered.

We are providing everything for participants.


Website Template


Your want your own website to offer your Local SEO services? You got it!


We have a Wordpress template ready for you and if you don't know how to use Wordpress yet, we'll provide you with a training course.


All you have to do is to install the theme on your server and you are ready to go. You can and should add your own content and after that you got your own Website up and running, offering Internet Marketing services to local businesses in your area.


Service Agreement & Proposal


It can be very expensive to get legal papers done by a lawyer and we don't want you to spend that kind of money. At the same time, not having these papers in place might make you feel uncomfortable.

We're going to provide you with a service agreement and with a proposal template that you can use right away.

You can use these if you like and just knowing that you have them in case you need them will ease your mind.



Power Point Presentation


A lot of the successful SEO Consultants use Powerpoint presentations when they show the value of their services.



You don't need to do that but we are providing you with a done for you Powerpoint presentation that you can use if you choose to take that route.


No need for you to spend a couple of hours to come up with a presentation on your own, you can be up and running in no time using our template.






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